
Date
Monday, October 5
to Thursday, October 8
Location
The Penn District
100 W. 33rd St., New York, NY 10001
Four days of shaping what’s next in advertising
We have a full slate of sessions, events, and experiences happening throughout Advertising Week New York. Join The Trade Desk as we bring marketers, agencies, and industry leaders together to explore how better measurement, AI, and premium media can help drive better business outcomes.
Join us at these events

Happy hour with The Trade Desk
Monday, October 5
4–7:30 PM
The Perch – PENN 2 Rooftop
2 Pennsylvania Plaza
New York, NY 10121

AWNY VIP Lunch
Tuesday, October 6
12–2 PM
Bar Harta
30 W. 39th St., 2nd Fl.
New York, NY 10018
Find us onstage
Monday, October 5
11:40 AM–12:10 PM
From Reach to Precision: How Ritz-Carlton Yacht Collection Is Redefining CTV
AWNY Media Stage


4:20 PM–4:50 PM
The New CPG Operating Model: Personalization for Channels, Devices, & Partners
AWNY Marketplace Stage


Tuesday, October 6
8:30 AM–10:00 AM
She Runs It Media Insights Breakfast: Media in the Pay-for-Performance Era
Omnicom Media — 100 W. 33rd St., 3rd Fl.
New York, NY 10001




9:00 AM–10:00 AM
Commerce Beyond the Cart: Connecting Media, Measurement and Business Growth
The Drum Commerce Lounge at AWNY



12:00 PM–2:00 PM
AWNY VIP Lunch — Proving It Worked: Why Incrementality Is Replacing Attribution as the Measurement Standard
Bar Harta — 30 W. 39th St., 2nd Fl.
New York, NY 10018




1:00 PM–1:30 PM
Female Quotient CMO Panel: Measuring What Matters Most
Female Quotient Lounge at AWNY



2:10 PM–2:40 PM
What Makes Great TV Possible: A Conversation with Bill Lawrence
Great Minds Stage


Wednesday, October 7
9:50 AM–10:20 AM
When Measurement Gaps Leave Marketers Guessing: Proving Real Impact
AWNY Innovation Stage


11:30 AM–12:00 PM
Playing the Long Game: Building an Always-On Sports Strategy with Disney
AWNY Creativity Stage



3:00 PM–4:00 PM
From Agency to The Trade Desk: Kristi’s Vision for the Future of Commerce
The Drum Commerce Lounge at AWNY


3:00 PM–5:00 PM
Signals of change: Women shaping the future of B2B media
Bar Primi Penn District — 349 W 33rd St.
New York, NY 10001





The Current Studio at OpenHouse
OpenHouse is The Trade Desk’s gathering place for the people shaping the future of advertising — an open space built for meaningful conversation, connection, and the relationships that move the industry forward.
Inside OpenHouse, visit The Current Studio, where conversations around the trends, ideas, and forces shaping advertising and media come to life through The Big Impression, Dynamic Duos, and more exclusive video content, filmed and recorded in real time for attendees to experience live.
Interested in working with The Trade Desk?
Let’s keep the conversation going. Tell us a little about yourself and how we can help, and a member of our team will reach out directly.
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